A new Danish study shows that cyclists and pedestrians contribute to roughly 50 % of the revenue in retailing in the large cities’ centres and roughly 25 % in the small and medium-sized cities. The bicycle is the preferred means of transportation in city centers, and cyclists visit more shops per trip than car drivers.

The relationship between cycling and commercial life has previously been examined in Copenhagen but not yet in other cities and towns in Denmark. Therefore, the Danish Road Directorate granted funding for such a survey in seven different municipalities in Denmark. The survey was conducted by the consulting company COWI, a member of the Cycling Embassy of Denmark. The results have just been published. Read more